{"product_id":"coors-light-cimarron-lt","title":"Ross Cimarron LT - Coors Light Edition","description":"\u003cp\u003eYou asked for Light. We delivered.\u003c\/p\u003e\n\u003cp\u003eWhen the mountains turn blue, it’s on. Inspired by the iconic Coors Light can, the Ross x Coors Light Cimarron LT features color-changing mountain graphics that react to temperature. Finished with Ross’s industry-first and patent pending ThermoChromic technology, the mountains turn blue below 70°F—signaling safer conditions for trout—and fades clear as temperatures rise. Because knowing when not to fish matters too.\u003c\/p\u003e\n\u003cp\u003eBuilt on the all-new Cimarron LT, this reel was reworked from the frame in with aggressive porting to shed weight, a refined aluminum drag knob, and premium in-house anodizing done in Montrose, Colorado. The result is lightweight performance, smooth composite-disc drag, classic Ross styling, and a reel that’s just as much about protecting cold water as it is about fishing it. \u003c\/p\u003e\n\u003cp\u003eWith every reel sold, a portion of proceeds is donated to Trout Unlimited to support river conservation and protect cold, clean water for future generations. Together, Ross Reels and Coors have raised over $200,000 to date, with a shared goal to raise an additional $100,000 in 2026—because protecting the waters we fish is just as important as the gear we fish them with.\u003c\/p\u003e\n\u003cp\u003e*Pre-orders started shipping to Ross Dealers in March. Look for additional reels to arrive in shops over the next 1 - 2 months.\u003c\/p\u003e","brand":"Ross Reels, Mayfly Outdoor Group","offers":[{"title":"5\/6","offer_id":45219041640482,"sku":null,"price":499.0,"currency_code":"USD","in_stock":true},{"title":"4\/5","offer_id":45299807158306,"sku":null,"price":499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/3271\/2226\/files\/b7c82be9-ba5d-4c1c-b70f-28b274e67566.webp?v=1778802208","url":"https:\/\/www.fraserflyshop.com\/products\/coors-light-cimarron-lt","provider":"Winter Park Flyfisher","version":"1.0","type":"link"}